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Cars24 delivers 750 cars on first day of Navratri, up 58% year on year

Our read

Cars24 will more likely than not keep festive volumes well above normal into Diwali, with first-time, loan-funded and rural buyers driving growth, though 11 October will probably stay its peak day.

For operators

Cars24 delivered 750 cars on 11 October, the first day of Navratri, up 58% year on year and five times a usual Sunday, so dealers and used-car retailers should plan festive stock and delivery capacity around Maruti Suzuki, which made up over 40% of sales.

Watch

Daily deliveries above the 750 of 11 October through the end of Navratri would mean festive demand is broad, not a one-day spike, and rivals face a wider volume gap.

The report

Cars24 delivered 750 cars on 11 October, the first day of Navratri, up 58 per cent year on year and five times its usual Sunday volume. Seven in 10 buyers were first-time buyers, and over 40 per cent of sales were linked to rural RTOs.

Who bought on Navratri's first day: loans, first-timers and rural RTOs
Cars delivered on 11 October
750
up 58 per cent year on year
First-time car buyers
Seven in 10
Cars bought using loans
More than 55 per cent
Sales linked to rural RTOs
over 40 per cent

Reported figures

From the report. Source details below

Cars bought using loans: More than 55 per cent

Why it matters to operators

Cars24's 750 first-day Navratri deliveries (+58% YoY) show strong festive demand in used cars, backed by over 55% loan-financed purchases and seven in 10 first-time buyers, though this is a single-day figure rather than a full-season trend.

What to watch next

  • Loan-linked share of cars sold against the over 55% reported
  • First-time buyer share against the seven in 10 reported
  • Rural RTO-linked sales share against the over 40% reported
  • Rival used-car platforms' Navratri and Diwali volume claims

The source

Source Read the source at BW Auto World

Filed

Confirmed by ET Auto Retail

First seen