On this page
HYBE brings Weverse Con Festival to New Delhi on 27–28 March 2027, with BookMyShow as exclusive ticketing partner
Our read
The desk expects HYBE's first international Weverse Con Festival in New Delhi to draw strong early ticket demand and to lead to more India fan-engagement activity from HYBE and its brand partners.
For operators
With Kia India, Mastercard, Project B and Samsung already signed as presenting sponsors for the 27–28 March 2027 festival in New Delhi, brands that want K-pop-fan reach should plan tie-ins, merchandise and offers around the event now, before the sponsor slots are gone.
Watch
How quickly pre-sale and general-sale tickets sell on BookMyShow
Ask next
The report,
HYBE is taking the first international edition of the festival outside South Korea, with Kia India, Mastercard, Project B and Samsung as presenting sponsors. Mastercard cardholders get pre-sale access.
Why it matters for the brand
HYBE's first international Weverse Con Festival, held in New Delhi with BookMyShow as exclusive ticketing partner, shows a real commitment to India and a strong sponsor line-up, but it is a single event and not yet evidence of recurring revenue.
What to track next
- Announcement of the venue and lineup
- Any added show dates, higher capacity or new ticket tiers
- Additional sponsor or brand-partner announcements beyond Kia India, Mastercard, Project B and Samsung
- Resale-market listings or fan complaints about pricing and access