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Paradise raises Rs 100 cr from Samara to chase 150-store biryani footprint by FY29

Our read

Paradise's pivot to compact 1,500 sq ft omni-format stores is the real unlock—proving you can scale a regional biryani brand nationally without the capex drag of full-service restaurants.

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The report,

Samara-backed Paradise raised Rs 100 crore to scale biryani chain to 150 stores and Rs 550 crore by FY29, expanding to Bengaluru, Chennai, Mumbai, Pune, NCR via smaller omni-format outlets and ready-to-cook SKUs on Zepto, Blinkit.

Reported figures

From the report. Source details below

FY26 revenue Rs 250 crore

Also in the report

  • Rs 30,000 crore biryani market

Other figures

  • 10% stake dilution
  • Rs 330 crore run rate
  • 1,500 sq ft stores
  • 30% RoCE

Why it matters for the brand

The Zepto/Blinkit RTC SKU play signals Paradise is building a hybrid dine-in-plus-FMCG moat, making it a more strategically interesting acquisition target for QSR aggregators than pure-play cloud kitchen rivals.

The source

Source Read the source at ET Hospitality

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