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Purple Style Labs sets ₹546–₹575 IPO price band for ₹680 crore fresh issue
Luxury omnichannel fashion retailer Purple Style Labs set a ₹546-₹575 price band for its ₹680 Cr all-fresh IPO. Proceeds will primarily fund experience-centre lease liabilities and sales and marketing, supporting Pernia’s Pop-Up Shop’s designer-fashion retail network.
Reported figures
From the report. Source details below
| Post-issue market capitalisation: | ₹4,406 Cr-₹4,604 Cr |
|---|---|
| Lease-liability funding: | ₹371.1 Cr |
| Sales and marketing allocation: | ₹138.9 Cr |
| Minimum bid: | 26 shares |
| Minimum retail investment: | ₹14,196-₹14,950 |
| Designer brands on platform: | around 1,109 in FY26 |
| FY26 average order value: | ₹75,504.9 |