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Tier 2/3 cities drive 60% of India's corporate travel bookings in H1 FY26
Our read
Prioritize sales coverage, loyalty enrollment, and inventory allocation toward Tier 2/3 corporate accounts where 60% of bookings and 80-90% of executive hotel demand now sit.
The report,
Nearly 60% of corporate travel bookings in H1FY26 came from Tier 2/3 Indian cities, per MakeMyTrip, FCM, Cleartrip and Thomas Cook. Branded hotel signings outside metros surged 29%, with non-metro manufacturing hubs driving SME-led business travel growth.
Demand data
From the report. Source details below
| 80-90% hotel bookings executive travellers across | 200 non-metro cities |
|---|---|
| branded hotel signings up 29% YoY adding | 38,806 rooms |
| Tier 3/4 cities 42.3% of signings, Tier 2 | 30.2% |
Also in the report
- 66,500 corporates served by MakeMyTrip
- Vijayawada 682,129 passengers +11.6%
- Visakhapatnam 1,456,686 +4.6%
Other figures
- Nagpur 1,395,384 +2.7%
What it says about consumers
Target acquisitions or partnerships with regional hotel chains, SME-focused TMCs, and ground-handling assets across the 200 smaller cities anchoring this corporate travel boom.
The source
Published
First seen