The Script Room
Latest, 7 Oct: Zouk's fifth film with The Script Room, 'Always Holding Your Hand', pitches its bags as everyday companions.
Newest on The Script Room
What we know
From 2 stories, the newest dated 7 Oct 2026. Summary written 11 Oct 2026.
The Script Room is a creative firm that works on brand campaigns and films for consumer and retail brands in India. It has made films for the bag brand Zouk.[1] source: afaqs It also conceptualised a festive campaign for the fashion platform Ajio.[2] source: ET BrandEquity
In October 2026, Zouk released its fifth film with The Script Room, "Always Holding Your Hand".[1] source: afaqs The film came in the second year of Kriti Sanon's association with Zouk.[1] source: afaqs It presents Zouk's bags as everyday companions and is live across the brand's digital and social platforms.[1] source: afaqs
Ajio appointed actor Ahaan Panday as its brand face for the 2026 festive campaign 'Festival Is Festivalling', which The Script Room conceptualised.[2] source: ET BrandEquity The AJIO All Stars Sale begins on October 7, with sale prices already live on the platform.[2] source: ET BrandEquity
The Script Room has appeared in 3 distinct RetailIntel stories in Oct 2026, most often under retail brand.
Brands most often mentioned alongside The Script Room
Ajio, Reliance Retail, AJIO All Stars Sale, AJIO Rush, Entourage Films, Zouk.
Most-cited sources on The Script Room
afaqs (1 story), ET BrandEquity (1 story) and India Retailing (1 story).