Part of Coca-Cola
Sprite
Latest, :
Latest moves
Our read of each move first, where we have one; what the report said is marked Reported.
Background
From 4 stories, the newest dated 18 Sept 2026. Summary written 4 Oct 2026.
Sprite is a beverage brand in the Coca-Cola India portfolio, listed alongside Maaza, Coke, Kinley and Minute Maid. [1] source: The Hindu BusinessLine
Show 3 more paragraphs and 4 sources
Coca-Cola India's festive distribution reaches over six million retail outlets in India. [1] source: The Hindu BusinessLine Hindustan Coca-Cola Beverages (HCCB) will produce Sprite at its new and expanded Andhra Pradesh facilities, alongside Coca-Cola, Thums Up, Fanta, Limca and Kinley. [2] source: ET Small Business
In August 2026 Sprite secured full branding rights for IRCTC's Lucknow-Delhi-Lucknow Tejas Express, which will temporarily be announced as the Sprite Tejas Express. [3] source: Business Today The train runs on the Lucknow–New Delhi route with five Sprite-branded coaches, onboard inclusion in food bundles, sampling and merchandise, in a six-month operation starting August 2026. [4] source: The Hindu BusinessLine In September 2026 Coca-Cola India said Sprite is among the portfolio brands that will drive sampling, meal combos, promotions and community engagement in festive activations across Maharashtra and other states. [1] source: The Hindu BusinessLine In September 2026 HCCB announced a ₹1,127 crore investment in Andhra Pradesh, including ₹842 crore for a new Vizianagaram bottling unit with 18 million cases of annual initial capacity. [2] source: ET Small Business
IRCTC is Sprite's partner on the Tejas Express. [4] source: The Hindu BusinessLine[3] source: Business Today Coca-Cola India also partnered with Wow! Momo and added recycled-plastic station benches in August 2026. [4] source: The Hindu BusinessLine
Sources
Questions about Sprite
What is Sprite's current strategy in India?
In August 2026 Sprite took naming rights on IRCTC's Lucknow–Delhi Tejas Express and launched the Sprite Tejas Express with five branded coaches. In September 2026 Sprite was named among the brands driving sampling and meal combos in festive activations across Maharashtra and other states. [1] source: The Hindu BusinessLine[4] source: The Hindu BusinessLine[3] source: Business Today
Stories that mention Sprite
2 stories
Sprite is named in these stories but is not their subject.