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From 7 stories, the newest dated 30 Sept 2026. Summary written 3 Oct 2026.

WhatsApp is a messaging app from Meta that businesses in India use for customer communication and selling.

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Meta sets the pricing for WhatsApp Business accounts.[1] source: Medianama JioMart said in April 2020 that 6,000 kirana stores were onboarding to offer grocery shopping through WhatsApp.[2] source: Moneycontrol Outlook Business describes the app as part of a digital ecosystem serving hundreds of millions of people in India.[3] source: Outlook Business

Meta updates WhatsApp Business pricing on October 1, 2026.[1] source: Medianama Eligible customers with India as their Sold-To country must convert all WhatsApp Business accounts to INR by December 31, 2026, and messages from non-INR accounts will not be delivered from January 1, 2027.[1] source: Medianama In September 2026 Meta launched Meta One paid subscriptions in India, with WhatsApp Plus at Rs 79 per month.[4] source: Business Today Financial Express reported that the plans add verification, scheduling, analytics and automated customer-service tools across Instagram, Facebook and WhatsApp.[5] source: Financial Express PayU launched Agent HQ in September 2026, which lets Indian SMBs make products discoverable and transactable through ChatGPT, Claude and WhatsApp.[6] source: Business Today Outlook Business reported in September 2026 that India's government had sought clarity from Meta before WhatsApp's username rollout, amid concerns about fraud, impersonation and cybercrime.[3] source: Outlook Business

JioMart reported a sevenfold increase in monthly orders through WhatsApp compared with the same period a year earlier, along with sixfold month-on-month growth in new customer conversion.[7] source: Business Standard

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Questions about WhatsApp

What is WhatsApp's current strategy in India?

In September 2026 Meta launched Meta One paid subscriptions in India, with WhatsApp Plus at Rs 79 per month.[4] source: Business Today Meta also updates WhatsApp Business pricing on October 1, 2026, and requires eligible India accounts to switch to INR billing by December 31, 2026.[1] source: Medianama

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