BlueStone
BlueStone is expanding fast, with Q1 FY27 operating revenue of ₹737 cr and 352 stores across 139 cities (Entrackr, 16 Sept), and it targets 700–800 stores over the next four years (CNBC-TV18, 2 Sept). Profit fell sharply from ₹31.2 Cr in Q4 FY26 to ₹6 Cr as expenses rose (Inc42, 20 Jul).
What it means
BlueStone's revenue growth is the hard number; whether its making charges and the studded mix kept up is the open question.
Reported: Revenue +49% in Q1 FY27 on a net profit of ₹5.96 cr, against a net loss of ₹34.74 cr a year earlier.
Watch: Q2 FY27 results, expected late Oct — revenue growth below Q1's 49%.
Before its next results, expected late Oct:Before then:
- Affected
- Titan and Kalyan Jewellers — a pace to matchDo now: By late Oct: benchmark your growth against this pace.
- BlueStone's karigars and bullion suppliers — orders growing with itDo now: By late Oct: plan its orders on this growth.
All figures consolidated. The figure for Q1 FY26 is confirmed on that basis by a 25 Sept 2026 report.
Our arithmetic · not a reported figureChange
- +₹41 crorefrom Q1 FY26 net loss to Q1 FY27 net profit
Latest moves
Our read of each move first, where we have one; what the report said is marked Reported.
- Reported: BlueStone’s 3,200-plus-square-foot Kolkata flagship pairs a broad 2,000-plus-design assortment with in-store digital browsing and online shortlisting.Reported: BlueStone opens its first concept-format flagship in Kolkata. The Park Street store spans more than 3,200 sq ft and features over 2,000 designs, with online shortlisting and digital browsing available in-store.Watch:
- Reported: Accel India III and 360 ONE-managed funds sold a combined 4.07% stake in omnichannel jewellery retailer BlueStone at ₹827.60 per share.Reported: Watch:
Footprint: where BlueStone opened
1 store opening in 1 city on record since May 2026; 3 announced plans.
- Kolkata1 opening
Background
From 5 stories, the newest dated 29 Sept 2026. Summary written 4 Oct 2026.
BlueStone is an omnichannel jewellery retailer in India. [1] source: Entrackr[2] source: Entrackr
Show 3 more paragraphs and 5 sources
It operated 352 stores across 139 Indian cities as of June 2026, with nearly half of its stores in Tier II and Tier III markets and 12,660+ PIN codes served. [1] source: Entrackr[2] source: Entrackr Entrackr reported that BlueStone posted its third consecutive profitable quarter. [1] source: Entrackr
In September 2026 BlueStone opened its first concept-format flagship in Kolkata, a Park Street store of over 3,200 square feet with more than 2,000 unique designs. [3] source: The Hindu BusinessLine It added 12 stores in Q1 FY27, and revenue rose 49% year-on-year to Rs 737 crore. [2] source: Entrackr CNBC-TV18 reported in September 2026 that BlueStone plans to grow from about 340 stores to 700-800 outlets across 300-plus cities in four years, prioritising tier-2 and tier-3 expansion. [4] source: CNBC-TV18 SafeGold's Old Gold Leasing is live through BlueStone partner stores in 7 cities. [5] source: NDTV Profit In September 2026, Accel and 360 ONE sold a combined 4.07% stake for about Rs 513 crore at Rs 827.60 per share, and Accel affiliates' holding fell to 8.71% from 10.55%. [1] source: Entrackr
BlueStone appointed CarDekho co-founder and CEO Amit Jain as a non-executive director, effective September 14, 2026, replacing Sameer Dileep Nath. [2] source: Entrackr Entrackr's report on the appointment also names CaratLane, Kalyan Jewellers, PC Jeweller, Senco Gold and Tanishq. [2] source: Entrackr
Sources
Questions about BlueStone
What are BlueStone's expansion plans?
BlueStone opened its first concept-format flagship in Kolkata in September 2026 and added 12 stores in Q1 FY27. CNBC-TV18 reported in September 2026 that it plans 700-800 stores across 300-plus cities, prioritising tier-2 and tier-3 markets. [3] source: The Hindu BusinessLine[2] source: Entrackr[4] source: CNBC-TV18
Where and when is BlueStone opening new stores?
BlueStone opened its first concept-format flagship store in Kolkata, on Park Street, in September 2026. The store spans over 3,200 square feet and houses more than 2,000 unique designs. [3] source: The Hindu BusinessLine
How many BlueStone stores are there?
BlueStone operated 352 stores across 139 Indian cities as of June 2026, after adding 12 stores in Q1 FY27. [1] source: Entrackr[2] source: Entrackr
How fast is BlueStone growing in India?
BlueStone reported revenue up 49% year-on-year to Rs 737 crore, alongside 12 stores added in Q1 FY27 that took it to 352 outlets. [2] source: Entrackr
What is BlueStone's current strategy in India?
In September 2026 BlueStone opened a concept-format flagship in Kolkata, and SafeGold's Old Gold Leasing went live through its partner stores in 7 cities. It also added 12 stores in Q1 FY27 and is targeting 700-800 stores. [3] source: The Hindu BusinessLine[5] source: NDTV Profit[2] source: Entrackr[4] source: CNBC-TV18
More stories about BlueStone
Stories that mention BlueStone
5 stories
BlueStone is named in these stories but is not their subject.
- Group 108's Grandthum opens first retail phase in Greater Noida West with Indriya, BlueStone and Blue Tokai
- Accel launches $550m India fund targeting AI and consumer startups
- Zen Diamond names Rushina Shah VP to drive 100-store India push by 2030
- Vanguard slashes Ola valuation 99% to $70 Mn; Agilitas, Fraganote raise fresh capital
- Gold duty hike to 15% squeezes jewellers; Titan, Kalyan pivot to exchange schemes and lighter karats